What is Klaviyo?
The short answer
Klaviyo is an email and SMS marketing platform built specifically for ecommerce, with deep Shopify integration. The leading ecommerce email and SMS platform, now AI-assisted end to end.
Klaviyo is an email and SMS marketing platform built specifically for ecommerce, with deep Shopify integration. Its AI features draft subject lines and copy, predict customer lifetime value and optimal send times, and power segmentation for flows like abandoned cart and win-back.
It's a freemium tool best for Shopify stores, Data-driven brands, Email + SMS in one.